Looking for a wee bit of help.

I'm relatively new to messing around with MMI and recently bought a carista plug in OBD2 adapter. I used it to customise some of my features, like adding the sound when opening and locking the car and the needle sweep on start up. I was also able to activate the hidden MMI menu and the ADS option.

ADS now appears in the car menu option and I can choose between the standard options or select them individually. I notice a difference in throttle response when selecting dynamic mode but don't really notice a difference in steering response.

Should activating this work automatically? Are all require components factory fitted and just not activated?

I have an A4 2.0 tdi 2015