A-U-D-I what does it mean?

[paul b]

What does AUDI stand for exactly? If anything. Sure I have heard it started off as Auto Union and everything but... I don't know. Does Auto Union stand for A and U? Or am I going crackers?

[DTOULSON]

What does AUDI stand for exactly? If anything. Sure I have heard it started off as Auto Union and everything but... I don't know. Does Auto Union stand for A and U? Or am I going crackers?

Hi Paul

Yep - you are spot on.
Stands for Auto Union Deutschland Ingolstadt.
Auto Union started in 1932 I believe (from variuos merges)
Then a few futher merges on the way NSU etc to complete the picture today.
Wow - I'm even boring myself now!!



Dave T

[k9max]

Hi Paul

Yep - you are spot on.
Stands for Auto Union Deutschland Ingolstadt.
Auto Union started in 1932 I believe (from variuos merges)
Then a few futher merges on the way NSU etc to complete the picture today.
Wow - I'm even boring myself now!!



Dave T

That is indeed the most popular belief but it's incorrect, apparently, I've done extensive research on this!!!

AUDI's founder was a bloke called August Horch. (Horch is also German for "listen, hark"). Because he already had another business bearing that name, he obviously had to find another, so AUDI it was: in this case derived from the Latin phrase "audiatur et altera pars" or "hear the other side" (which followed a conversation with his son, who was studying Latin at the time).

So Audi sort of means "listen" which is the translation of the Horch name.

You can wake up now

[buster]

That is indeed the most popular belief but it's incorrect, apparently, I've done extensive research on this!!!

AUDI's founder was a bloke called August Horch. (Horch is also German for "listen, hark"). Because he already had another business bearing that name, he obviously had to find another, so AUDI it was: in this case derived from the Latin phrase "audiatur et altera pars" or "hear the other side" (which followed a conversation with his son, who was studying Latin at the time).

So Audi sort of means "listen" which is the translation of the Horch name.

You can wake up now

That's nearly what I heard.

Horch started the Horch motor company but then fell out with other directors and left. He started another car business but could not call it his own name again (as the original company was still running) so called it Audi which is the latin for Horch.

Audi is not an acronym.

Why have you doen extensive research on this?

[DTOULSON]

That is indeed the most popular belief but it's incorrect, apparently, I've done extensive research on this!!!

AUDI's founder was a bloke called August Horch. (Horch is also German for "listen, hark"). Because he already had another business bearing that name, he obviously had to find another, so AUDI it was: in this case derived from the Latin phrase "audiatur et altera pars" or "hear the other side" (which followed a conversation with his son, who was studying Latin at the time).

So Audi sort of means "listen" which is the translation of the Horch name.

You can wake up now

Well you live and learn - well live

When did this happen?

[k9max]

Why have you doen extensive research on this?

I think it's because I'm turning into an anorak......

Seriously though, I was only reading about it the other week. It might have been a subconscious thing because I'm thinking of getting an A4 and I'm on a high!!!!!

[k9max]

Well you live and learn - well live

When did this happen?

You're looking at the late 20s early 30s (1932 rings a bell somewhere)

[Ben]

You're looking at the late 20s early 30s

I thought that may of been your age when you started to become an anorak

[Sam]

Straight from the Audi website

Established by August Horch in 1909 in Zwickau, and trading since 1910 under the Audi name, which was a Latin translation of Horch (in German: ‘Listen!’), the company’s policy was to build cars mainly for the luxury category. Impressive successes in the International Austrian Alpine Rallies from 1912 to 1914 had long since confirmed the high performance and elite character of the brand.

The four rings;

Audi is one of Germany’s oldest-established automobile manufacturers. Since 1932 the Audi emblem has been the ‘four rings’, which stand for its amalgamation with DKW, Horch and Wanderer to form Auto Union AG in Chemnitz, which then adopted this badge. It supplied the widest range of passenger vehicles that German industry could offer in the 1930s – from motorcycle to luxury saloon.

[buster]

[quote=k9max;121522]I think it's because I'm turning into an anorak......
quote]

Me too LOL

I found this - History of the Four Rings--Part 1--Audi Auto Union