View Full Version : Creditable Performance Guaranteed From Innovative New Audi Card

29-06-2006, 08:27 PM

New Audi credit card delivers numerous customer benefits with added Vorsprung durch Technik

Available to all Audi owners and enthusiasts, subject to status
One of Europe's most cost-effective cards for overseas use thanks to elimination of 2.75% commission normally added for foreign currency transactions
Benefits also include 10% saving on Audi accessory purchases and fixed cost maintenance, 0% interest on purchases for the first six months, regular prize draws, discounts and offers
Fully staffed 24hr customer service centre providing a human rather than automated response
Free Audi Alerts monitoring service warns of possible fraudulent transactions in progress and provides statement and general account information via text message and email
Flex Payments option allows customers to make a large purchase or take a cash advance, then repay at regular intervals over a set term at a preferential rate The essence of Vorsprung durch Technik is distilled this week into the covetable Audi Card, a new way to pay for goods and services that offers Audi owners and enthusiasts the benefits of the most competitive credit cards, combined with a portfolio of Audi-specific advantages.

As pleasing to the touch as it is to the eye, in the best traditions of Audi design, the distinctive matt black Audi Card upholds the Vorsprung durch Technik principles of innovation and progress through attractive features that distance it from the majority. One of the most significant of these is the 0 per cent handling charge for foreign currency transactions - a break with credit card convention that means frequent travellers save money on every overseas purchase. The majority of card issuers apply a 2.75 per cent commission charge for each foreign transaction.

The new Audi Card, first announced on the Audi web site in March, also goes the extra mile by rewarding Audi drivers with a ten per cent discount on fixed maintenance costs* and Audi accessory purchases, bringing savings on everything from a new set of alloy wheels to a CD autochanger. It also offers a 12-month warranty extension for all major-brand domestic electrical purchases made using the card**, plus regular special discounts and prize draws open only to Audi Card customers.

In addition to its Audi-specific advantages, the new Audi Card offers all the bonuses expected of a major leading edge credit card, including 0 per cent interest on all card purchases for the first six months, purchase protection, identity theft protection, built-in travel insurance and a price match guarantee**.

Premium brand customer Service
The premium customer service Audi drivers have come to expect from a prestige brand has also been built into the support network for the new Audi Card. This includes Audi Alerts, a free monitoring system that warns of possible fraudulent transactions in progress and provides statement and general account information via text message and email.

And in the event that a problem arises requiring human intervention, that is exactly what Audi will provide. Instead of the often frustrating automated response telephone systems favoured by some card providers, Audi will ensure that day-to-day issues are resolved quickly and efficiently through a 24-hour fully staffed dedicated call centre.

Explaining the rationale behind the launch of the new Audi Card, Head of Marketing Nigel Brotherton said: "Audi has always been synonymous not only with progressiveness, but also with quality and dependability, and these attributes translate particularly well into the personal credit market, where customers value a combination of cutting edge services and rock solid peace of mind. Holders of the Audi Card will enjoy both, with some exclusive extras that exemplify Vorsprung durch Technik."

The Audi Card is available, subject to status, by post from the address overleaf, or via www.audicard.co.uk (http://www.audicard.co.uk/). Following approval and account activation, accounts can also be accessed and managed online.

Note to editors: The new Audi Card has been developed in partnership with Citi Cards UK, a member of Citigroup (NYSE: C), the world's largest credit card issuer with 140 million cards in issue in over 40 countries worldwide. Citigroup has some 200 million customer accounts and does business in more than 100 countries, providing consumers, corporations, governments and institutions with a broad range of financial products and services, including consumer banking and credit, corporate and investment banking, securities brokerage, and wealth management. Major brand names under Citigroup's umbrella include Citibank, CitiFinancial, Primerica, Smith Barney and Banamex. Additional information may be found at www.citigroup.com

* As part of the Audi fixed cost maintenance plan provided by Audi Finance through the Audi Centre network ** Terms and conditions apply to all insurance cover. Full information will be provided on application

Audi Card
PO Box 295
M5 9ZX

www.audicard.co.uk / www.audi.co.uk